The greening of the wholesale market is proceeding on a variety of fronts. For utilities, the push to go green stems from rising demand from consumers and increasing regulations. As of late 2007, 24 US states had issued Renewable Portfolio Standard rules mandating that utilities and suppliers green their energy portfolio. Those who need to meet RPS requirements can purchase renewable energy certificates (RECs) instead of generating their own green power, while those who generate surplus renewable energy can sell surplus credits in the REC market.
For utilities and other wholesale customers, there are a several components to consider. If we green our portfolio, by what percentage: 5%, 10%, or more? And in what timeframe: over the next year, five years, longer? And finally, what commodities: green power, RECs, carbon credits? Through World Green Exchange, World Energy provides the market knowledge and advanced technological tools to help wholesale customers make the best decisions and enter the green market at the best price, amounting to a win for market entrants on the buy or sell side, a win for the green power industry, and a win for the environment. |
